Converse

North American Retail Design

Rethinking a Sneaker Superstar

I led Nemo Design’s work as Converse AOR for North American retail for 3 years, totaling nearly 600 projects and 100+ briefs per season. I kept the work on-time, on-brief, and on-budget, ensuring the iconic brand shown bright at nearly 2000 retail doors from DSW to Foot Locker to Nordstrom, plus bespoke buildouts for high-end sneaker shops Kith and Undefeated.

Roles // Responsibilities

Brand Direction & Planning

Tradeshow Planning & Production

GTM Strategy

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